Finfluencers…aka Financial Influencers: trustworthy or nay


In today’s socially integrated environment, it’s become too easy to access financial guidance from so called finfluencers. But how trusted is the advice? How direct is the approach to money management? Do they cater to your specific financial wants and needs?

The article attached discusses the powerful presence Social media has over people and how people would rather take broad spectrum type of financial advice instead of more direct personalized advice that a financial advisor could provide.

 ‘Finfluencers’ are on the rise: Why you should be wary of financial advice on social media — By Vernon Pillay  Sep 10, 2021

https://www.iol.co.za/personal-finance/financial-planning/finfluencers-are-on-the-rise-why-you-should-be-wary-of-financial-advice-on-social-media-1cd7688c-2feb-4bab-85ff-71b22b72ccf0